Vellore Pizza Co. — Financial Plan

Key modelling assumptions, the projected income statement, balance sheet and cash flow, the revenue and EBITDA-margin trajectory, the store-economics build and the capital and funding plan.

Vellore Pizza Co. Business PlanSection 11 › Financial Plan

Section 11 · Business Plan

Financial Plan

Key modelling assumptions, the projected income statement, balance sheet and cash flow, the revenue and EBITDA-margin trajectory, the store-economics build and the capital and funding plan.

This section presents the Company’s integrated five-year financial
projections — the projected income statement (profit and loss), balance
sheet and cash flow statement — together with the key assumptions, unit
economics and sensitivity analysis that underpin them. The three
statements are fully integrated and internally consistent: the balance
sheet balances by construction in every year, with cash flowing through
from the income statement and cash flow statement.

11.1 Key Modelling Assumptions

The projections are built bottom-up from unit-level store economics,
rolled up across the corporate and franchise rollout schedule. The
principal assumptions are set out below and are deliberately framed to
be defensible against category benchmarks.

Assumption Value Basis
Mature corporate store revenue ~R27.0m p.a. 450 orders/day × R165 × ~360 days
Mature franchise system sales ~R22.0m p.a. Smaller average formats
New-store revenue ramp 72–80% yr 1 Maturation curve to ~95–98%
Food cost 30.5% of store rev. Category benchmark, commissary-protected
Franchise royalty 6% of net sales Within SA 8–11% all-in norm
Marketing levy 2% of net sales Ring-fenced brand fund
Initial franchise fee R165,000 SA pizza-franchise norm
Corporate store capex R4.4m Flagship fit-out + equipment
Commissary capex (FY1) R42.0m Central production facility
Technology capex (FY1) R24.0m App, POS, dispatch, data
Senior debt / rate R130m @ 13% Amortising facility
Corporate tax rate 27% SA statutory rate (with loss c/f)

11.2 Capital Structure & Use of Funds

The Company seeks total funding of R330 million,
comprising R200 million of new equity and a R130 million senior debt
facility. The use of funds prioritises the revenue-generating and
margin-protecting assets — the corporate store estate, the commissary
and the technology platform — while reserving adequate working capital
and a contingency buffer to absorb the planned FY1 operating loss and
rollout timing risk.

Figure 11.1
Figure 11.1 — Use of funds, R330m capital raise.
Use of funds Amount Share
Corporate store build-out R123.2m 37.3%
Central commissary R42.0m 12.7%
Technology platform R24.0m 7.3%
Working capital R60.0m 18.2%
Brand & launch marketing R55.0m 16.7%
Contingency reserve R25.8m 7.8%
Total R330.0m 100.0%

11.3 Projected Income Statement (Profit & Loss)

The projected income statement reflects the Company’s front-loaded
investment profile. FY1 records a planned operating loss as the
commissary, technology platform and initial estate are funded ahead of
revenue. The business turns EBITDA-positive in FY2 and
net-profit-positive in FY2 as well
, with margins expanding
steadily thereafter as the higher-margin franchise and commissary
streams scale and corporate overhead is leveraged across a larger
base.

R’m unless stated FY1 FY2 FY3 FY4 FY5
Corporate store sales R86.4m R225.7m R313.9m R388.8m R449.8m
Franchise royalties R2.9m R17.3m R50.5m R98.2m R150.5m
Marketing levy R1.0m R5.8m R16.8m R32.7m R50.2m
Franchise fees R1.0m R3.3m R5.6m R6.6m R6.6m
Commissary supply R0.0m R15.4m R52.0m R105.3m R165.6m
Total revenue R91.2m R267.5m R438.9m R631.7m R822.7m
Cost of goods sold (R26.4m) (R77.8m) (R125.9m) (R179.7m) (R233.3m)
Gross profit R64.8m R189.7m R313.0m R452.0m R589.4m
Operating expenses (R70.2m) (R140.8m) (R205.9m) (R276.7m) (R346.7m)
EBITDA (R5.4m) R48.9m R107.1m R175.3m R242.7m
Depreciation & amort. (R12.7m) (R15.2m) (R17.7m) (R19.7m) (R21.7m)
EBIT (R18.0m) R33.7m R89.4m R155.6m R221.1m
Interest (R16.9m) (R14.6m) (R11.7m) (R8.3m) (R4.4m)
Profit before tax (R34.9m) R19.2m R77.7m R147.3m R216.7m
Taxation (R0.0m) (R0.0m) (R16.7m) (R39.8m) (R58.5m)
Net profit / (loss) (R34.9m) R19.2m R61.0m R107.5m R158.2m
EBITDA margin -5.9% 18.3% 24.4% 27.7% 29.5%
Net margin -38.3% 7.2% 13.9% 17.0% 19.2%
Figure 11.2
Figure 11.2 — FY5 profitability waterfall, from revenue to net profit.

11.4 Projected Balance Sheet

The projected balance sheet reflects the build-up of property, plant
and equipment (the corporate estate, commissary and technology), a
modest working-capital position consistent with the cash-generative
nature of QSR, and the progressive amortisation of senior debt.
Shareholders’ equity grows from the initial R200 million share capital
through retained earnings as the business becomes profitable. The
balance sheet balances exactly in every year.

R’m unless stated FY1 FY2 FY3 FY4 FY5
ASSETS
Property, plant & equipment R88.6m R93.6m R96.1m R92.2m R86.4m
Inventory R2.0m R5.9m R9.7m R13.9m R18.1m
Trade & other receivables R1.3m R7.8m R22.7m R44.2m R67.7m
Cash & cash equivalents R205.9m R196.8m R219.3m R284.4m R396.0m
Total assets R297.7m R304.0m R347.8m R434.7m R568.2m
EQUITY & LIABILITIES
Share capital R200.0m R200.0m R200.0m R200.0m R200.0m
Retained earnings (R34.9m) (R15.8m) R45.2m R152.7m R310.8m
Total equity R165.1m R184.2m R245.2m R352.7m R510.8m
Senior debt R130.0m R112.0m R90.0m R64.0m R34.0m
Trade & other payables R2.6m R7.8m R12.6m R18.0m R23.3m
Total liabilities R132.6m R119.8m R102.6m R82.0m R57.3m
Total equity & liabilities R297.7m R304.0m R347.8m R434.7m R568.2m

11.5 Projected Cash Flow Statement

The cash flow statement demonstrates the Company’s transition from
cash consumption during the FY1 build-out to strong, self-sustaining
cash generation from FY3 onward. Operating cash flow turns positive in
FY2 and grows rapidly; investing cash flow reflects the FY1 commissary
and technology build followed by maintenance and expansion capex;
financing cash flow captures the FY1 equity and debt inflows and the
subsequent debt amortisation. The Company maintains a positive cash
balance throughout, never requiring additional capital beyond the
initial raise under the base case.

R’m unless stated FY1 FY2 FY3 FY4 FY5
Net profit / (loss) (R34.9m) R19.2m R61.0m R107.5m R158.2m
Add: depreciation & amort. R12.7m R15.2m R17.7m R19.7m R21.7m
Less: working capital change (R0.7m) (R5.2m) (R13.9m) (R20.3m) (R22.4m)
Operating cash flow (R22.9m) R29.1m R64.8m R106.8m R157.5m
Capital expenditure (R101.2m) (R20.2m) (R20.2m) (R15.8m) (R15.8m)
Investing cash flow (R101.2m) (R20.2m) (R20.2m) (R15.8m) (R15.8m)
Equity raised R200.0m R0.0m R0.0m R0.0m R0.0m
Debt drawn R130.0m R0.0m R0.0m R0.0m R0.0m
Debt repaid (R0.0m) (R18.0m) (R22.0m) (R26.0m) (R30.0m)
Financing cash flow R330.0m (R18.0m) (R22.0m) (R26.0m) (R30.0m)
Net change in cash R205.9m (R9.1m) R22.6m R65.0m R111.7m
Closing cash balance R205.9m R196.8m R219.3m R284.4m R396.0m
Figure 11.3
Figure 11.3 — Cash flow profile and closing cash balance, FY1–FY5.

11.6 Store Unit Economics

The economics of a single mature delivery-focused store — the
building block of the entire model — are summarised below. At
approximately R27 million in annual revenue and a store-level EBITDA
margin of 24–27%, a mature store generates roughly R6.5–7.3 million in
store EBITDA, supporting a payback period of three to four years on the
corporate fit-out investment. These figures are consistent with
high-performing delivery-led pizza units in the South African
market.

Figure 11.4
Figure 11.4 — Mature store revenue allocation (per R27.0m of annual revenue).
Unit metric Value
Daily orders ~450
Average basket size R165
Annual revenue (mature) ~R27.0m
Food cost 30.5%
Store EBITDA margin 24–27%
Store fit-out (flagship) R4.4m
Payback period 3–4 years

11.7 Sensitivity & Scenario Analysis

The base case is subjected to sensitivity analysis on the variables
to which it is most exposed. The tornado chart below ranks the impact on
FY5 EBITDA of plausible movements in each key driver. The model is most
sensitive to average basket size and to the
pace of store rollout — both of which are partly within
management’s control through pricing, menu engineering, marketing and
disciplined site selection — and to food cost, which
the commissary strategy is specifically designed to contain.

Figure 11.5
Figure 11.5 — FY5 EBITDA sensitivity to key drivers (R millions).
Scenario FY5 revenue FY5 EBITDA Commentary
Downside ~R690m ~R175m Slower rollout, basket pressure, higher cheese
Base case R822.7m R242.7m Central assumptions as modelled
Upside ~R960m ~R300m Faster franchising, higher app share, cost discipline

11.8 Financing Structure & Lender Considerations

The proposed R130 million senior debt facility is sized
conservatively relative to the Company’s projected cash generation and
asset base. The facility is assumed to amortise over the forecast period
at a 13% interest rate, with the Company maintaining a positive cash
balance and a net-cash position throughout owing to the concurrent R200
million equity injection. Interest cover strengthens rapidly from FY2 as
EBITDA scales, and the net-debt-to-EBITDA ratio remains comfortably
within the range typically acceptable to commercial lenders for a
cash-generative, asset-backed QSR platform.

The Company anticipates that a lender would seek customary covenants
— including minimum interest cover, maximum net leverage, and
limitations on additional indebtedness and distributions — together with
security over the corporate store assets and the commissary. The
projected ratios in Appendix F demonstrate substantial headroom against
typical covenant thresholds across the forecast period under the base
case. The contingency reserve within the use of funds provides an
additional buffer against rollout timing risk, protecting the Company’s
ability to service debt even under the downside scenario.

Why the structure is bankable

Conservative leverage: equity-led capital structure;
net-cash position maintained throughout. Asset backing: security available over corporate
estate and commissary. Cash generative: operating cash flow positive from
FY2; strong interest cover thereafter. Buffered: contingency reserve absorbs rollout timing
and the planned FY1 loss.

Confidential — this business plan is provided to prospective investors and lenders for evaluation purposes only and may not be reproduced or distributed without the written consent of Vellore Pizza Co. (Pty) Ltd.