Execution is sequenced across five workstreams over a 60-month horizon: foundation infrastructure, corporate rollout, franchise scale-up, market and brand development, and regional expansion / exit preparation. The roadmap is dependency-aware, corporate flagships and the commissary must precede franchising, and format validation must precede aggressive franchise recruitment.
Critical milestones
|
Milestone |
Target |
Dependency |
|---|---|---|
|
Financial close & deployment |
Month 0–3 |
Committed equity and debt |
|
First corporate store open |
Month 6 |
Site, fit-out, staffing |
|
Commissary & cold-chain live |
Month 11 |
Facility build, equipment |
|
First franchise open |
Month 18 |
FASA registration, format proof |
|
35 restaurants / EBITDA breakeven |
Month 30 |
Corporate + early franchise ramp |
|
65 restaurants operating |
Month 42 |
Franchise recruitment pace |
|
100 restaurants operating |
Month 57 |
Sustained franchise scale-up |
|
Regional & exit readiness |
Month 48–60 |
Group profitability, governance |
NoteThe critical path runs through franchising
The binding dependency is the sequence commissary → corporate format proof → FASA registration → franchise recruitment. Any slippage in the first three compresses the window for the franchise scale-up that drives the bulk of later-year revenue and the group EBITDA inflection at ~Month 30. Milestone-linked capital release and disciplined stage-gating are recommended to manage this risk.