So Cool Juice Co. — Exit Strategy

Option 1: Strategic Trade Sale (Preferred — Year 5–7)

So Cool Juice Co. Manufacturing (Pty) Ltd Business PlanSection 13 › Exit Strategy

Section 13 · Business Plan

Exit Strategy

Option 1: Strategic Trade Sale (Preferred — Year 5–7)

Internal Rate of Return
32.6%

On a 3.4-year payback and a ZAR 58.7 million five-year NPV, with exit options including a trade sale, strategic acquisition and a potential listing.

Option 1: Strategic Trade Sale (Preferred — Year 5–7)

Acquisition by a major FMCG/beverage company (e.g., PepsiCo/Pioneer Foods, Tiger Brands, RFG Holdings, or an international entrant) seeking premium juice manufacturing capability in South Africa. Target: 6–8x EBITDA.

Option 2: Private Equity Secondary (Year 4–6)

Sale of early-stage equity to a growth PE fund specialising in consumer brands or food manufacturing. Provides liquidity while bringing growth capital for regional expansion.

Option 3: JSE Listing (Year 7–10)

IPO on the JSE Main Board or AltX once sustained profitability, governance maturity, and scale (ZAR 500M+ market cap) are achieved.

Option 4: Management Buyout (Year 5+)

Structured MBO funded through management equity rollover, vendor financing, and third-party debt.

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