AfriServ — Organisational Structure & Management

The operating philosophy, group structure, executive team, board and governance, and the headcount plan supporting the platform.

Section 10 · Business Plan

Organisational Structure & Management

The operating philosophy, group structure, executive team, board and governance, and the headcount plan supporting the platform.

10.1 Operating Philosophy

AfriServ is built on three interlocking organisational principles.
First, decentralised P&L responsibility — each operating company has
its own MD and full income-statement accountability. Second, lean group
HQ — only the activities that require scale or independence (treasury,
audit, capital allocation, technology, group procurement, ESG) are
centralised. Third, radical transparency on operating metrics — the same
daily scorecard is visible from the warehouse floor to the board.

10.2 Group Structure

Function	Responsibility	Headcount Y1 / Y5
Group HQ (Johannesburg)	Capital, treasury, audit, ESG, IT strategy, group procurement, M&A	32 / 78
Operating company — SA	Three regional DCs; full P&L; commercial; logistics; HR	180 / 720
Operating company — SADC	Botswana, Namibia, Zambia (Year 3+)	0 / 320
Operating company — EA	Kenya, Tanzania (Year 4+)	0 / 220
Operating company — WA	Ghana, Côte d’Ivoire (Year 6+)	0 / 180
Group total		212 / 1,518

10.3 Executive Team

The Group Executive Committee will comprise seven roles. Recruitment
is sequenced over the first 12 months, with the CEO, CFO and COO
appointed at financial close.

Role	Mandate	Profile
Group CEO	Strategy, capital, board, top-100 customer relationships	Senior foodservice or FMCG executive; SSA scale experience
Group CFO	Treasury, finance, audit, FP&A, IR	CA(SA) with PE/listed-company background
Group COO (Logistics)	Operating model, DC + fleet rollout, SLAs	Bidcorp/Sysco/Vector alumna profile
Group Head of Procurement	Category strategy, supplier negotiation, private label	Senior procurement leader from grocery or FMCG
Group CTO	ERP, B2B platform, BI, cyber	Cloud-native CTO with SAP/Oracle experience
Group Head of People	HR strategy, recruitment, leadership development, B-BBEE	Senior CHRO from SA distribution sector
Group Head of Sales	Commercial strategy, key accounts, channel design	Foodservice sales leader; book of customer relationships

10.4 Board & Governance

AfriServ’s board will comprise nine directors: an independent chair,
four independent non-executives, two investor-nominated directors, and
two executive directors (CEO, CFO). Standing committees include Audit
& Risk, Remuneration, Investment, Nominations, and Social &
Ethics. The Audit & Risk Committee will be chaired by an independent
CA(SA) with King IV experience and will meet at least four times
annually.

10.5 Headcount Plan

Headcount scales sub-linearly with revenue, reflecting operational
leverage from technology and density. The plan supports a Year-5
productivity ratio of ZAR 4.3 million revenue per FTE, in line with
global best-in-class foodservice distributors (Sysco: ZAR 4.8m; US
Foods: ZAR 4.5m; Bidcorp: ZAR 4.1m equivalent).

Function	Y1	Y2	Y3	Y4	Y5	Y7
Group HQ	32	38	46	58	68	78
Operations (DC + fleet)	98	180	320	480	620	910
Commercial (sales + KAM)	46	78	128	178	230	320
Customer service	12	24	46	74	105	150
Finance, IT, support	24	46	78	110	142	188
Total	212	366	618	900	1,165	1,646

Confidential — this business plan is provided to prospective investors and lenders for evaluation purposes only and may not be reproduced or distributed without the written consent of AfriServ (Pty) Ltd.