Apex operates a diversified aviation platform across executive aviation, tourism, mining and energy, medical aviation, infrastructure services, conservation and cargo, supported by aircraft management, Part 145 maintenance, a training academy, aircraft sales and brokerage, and consulting. This breadth is the core of the strategy: it raises aircraft utilisation and creates multiple recurring revenue lines.
Service portfolio
|
Segment |
Representative services |
Character |
|---|---|---|
|
Executive aviation |
Corporate charter, VIP & airport transfers, roadshows |
Premium; higher-margin |
|
Tourism |
Scenic flights, safari & lodge transfers, coastal & golf |
Seasonal; ADR-rich |
|
Mining & energy |
Crew transfers, geological survey, remote-site logistics |
Contracted; resilient base-load |
|
Medical aviation |
Air ambulance, medevac, organ transport, disaster response |
Mission-critical; resilient |
|
Infrastructure |
Powerline, pipeline, telecom, wind & solar inspection |
Contracted; recurring |
|
Conservation |
Anti-poaching, wildlife census, fire surveillance |
Contract & grant-funded |
|
Cargo |
High-value, emergency, humanitarian & election logistics |
Contract & ad hoc |
|
Maintenance & training |
Part 145 MRO; pilot & technical academy |
Asset-light; third-party revenue |
Fleet strategy
The fleet mix balances premium executive travel with utility, medical and remote-access missions. The rotary-wing fleet spans the Airbus H125 and H145, Bell 429, Leonardo AW109 and Robinson R66; the fixed-wing fleet spans the Pilatus PC-12, Beechcraft King Air 350, Cessna Caravan and Citation CJ3+. This mix allows the Company to match the right aircraft to each mission, from single-engine utility and training through twin-engine medevac and executive transport to fixed-wing regional and remote-strip operations, and to cross-utilise assets across service lines.
StrengthUtilisation is the prize — and integration is how it is won
Aviation economics are driven by utilisation: an aircraft earning revenue across charter by day, medevac at night and contract flying mid-week generates far more than a single-mission asset. Apex’s integrated portfolio and mixed fleet are engineered precisely to keep aircraft flying, the difference between the sector’s ‘profitless growth’ trap and a business that earns its cost of capital.
Fleet composition and mission fit
The launch and growth fleet is selected so each aircraft type maps to specific, revenue-generating missions, enabling cross-utilisation across service lines and matching capability to contract requirements.
|
Aircraft |
Type |
Primary missions |
|---|---|---|
|
Robinson R66 |
Light helicopter |
Training, survey, light charter |
|
Airbus H125 |
Single-engine helicopter |
Tourism, utility, mining, filming |
|
Leonardo AW109 |
Light-twin helicopter |
Executive charter, VIP transfer |
|
Bell 429 |
Light-twin helicopter |
Medevac, executive, offshore |
|
Airbus H145 |
Twin-engine helicopter |
Medevac, mining, energy, SAR |
|
Cessna Caravan |
Utility turboprop |
Cargo, remote strips, humanitarian |
|
Pilatus PC-12 |
Single-engine turboprop |
Regional charter, medevac, cargo |
|
Beechcraft King Air 350 |
Twin turboprop |
Executive & regional charter, survey |
|
Cessna Citation CJ3+ |
Light jet |
Executive & long-range charter |