Verdant Bites Co. — Products & Services

Verdant Bites’ menu has been designed through extensive consumer research, competitive benchmarking, and nutritional optimisation. Every item can be fully customised, with transparent calorie and macronutrient information displayed at the point of sale and on the mobile app.

Section 5 · Business Plan

Products & Services

5.1 Core Menu Architecture

Sandwiches (Flagship Category)

Item	Price (ZAR)	Food Cost %	Margin
Classic Chicken Mayo Sub	R89	32%	68%
Peri-Peri Chicken Sub	R99	30%	70%
Roast Beef & Mustard Sub	R109	34%	66%
Vegan Falafel Sub	R85	28%	72%
Boerewors & Tomato Relish Sub	R95	33%	67%

Wraps

Item	Price (ZAR)	Food Cost %	Margin
Grilled Chicken Wrap	R95	31%	69%
Spicy Tuna Wrap	R105	33%	70%
Halloumi Veg Wrap	R99	29%	71%

Salad Bowls, Beverages & Add-Ons

Build-your-own salad bowls (ZAR 75–145) with choice of base, protein, toppings, and dressing. Smoothies and fresh juices (ZAR 45–75). Artisan coffee (ZAR 30–55). Healthy snacks including energy balls, biltong crisps, and protein bars (ZAR 25–45).

5.2 Revenue Streams

Figure

Revenue Streams — visualised from the accompanying data.

In-Store Sales (60%): Primary revenue driver through dine-in and takeaway at the Sandton flagship.
Online Delivery (25%): Day-one integration with Uber Eats, Mr D Food, and Bolt Food, with commission rates of 15–25%.
Corporate Catering (10%): Dedicated B2B sales function targeting Sandton’s dense office population.
Subscription Meal Plans (5%): Weekly and monthly meal plans for health-conscious repeat customers, generating predictable recurring revenue.

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