Kasi Crisps — Appendices
All financial projections in this business plan are built on a bottoms-up model that triangulates production capacity, market penetration rates, and unit economics. Revenue projections assume no single customer will exceed 15% of total sales, ensuring diversified revenue risk. Cost assumptions are…
Section 15 · Business Plan
Appendices
All financial projections in this business plan are built on a bottoms-up model that triangulates production capacity, market penetration rates, and unit economics. Revenue projections assume no single customer will exceed 15% of total sales, ensuring diversified revenue risk. Cost assumptions are…
Appendix A: Detailed Assumptions & Methodology
All financial projections in this business plan are built on a bottoms-up model that triangulates production capacity, market penetration rates, and unit economics. Revenue projections assume no single customer will exceed 15% of total sales, ensuring diversified revenue risk. Cost assumptions are benchmarked against published industry data from the South African food manufacturing sector and validated through consultations with equipment suppliers and raw material providers. Inflation assumptions are aligned with the South African Reserve Bank’s medium-term CPI forecast of 4.5–5.5% per annum.
Appendix B: Market Research Sources
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Global Market Data: Technavio Global Potato Chips Market Report 2025–2030; Mordor Intelligence Potato Chips Market Analysis 2026–2031; Fortune Business Insights 2025–2034.
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South Africa Market Data: GlobalData South Africa Potato Chips Market Analytics to 2025; Statista South Africa Snack Food Market Forecast; Cognitive Market Research Africa Potato Chips 2025.
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Industry Data: Potatoes SA Industry Reports 2013–2023; FAO Agricultural Production Statistics; NAMC Competitiveness Analysis of the SA Potato Industry.
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Regulatory: Department of Health Foodstuffs Act Regulations; NRCS Compulsory Specifications; FSSC 22000 Standard v6.0.
Appendix C: Letters of Intent
The following letters of intent and preliminary agreements have been secured and are available for inspection by prospective investors upon execution of a non-disclosure agreement: (i) Site Allocation Letter from Ekurhuleni SEZ Management Company; (ii) Potato Supply LOI from Limpopo Potato Growers Cooperative; (iii) Equipment Quotation from Heat & Control (Australia) for MasterFryer system; (iv) Preliminary Listing Application from Shoprite Holdings; (v) Distribution LOI from Vector Logistics.
Appendix D: Glossary of Terms
| Term | Definition |
|---|---|
| CAGR | Compound Annual Growth Rate |
| COGS | Cost of Goods Sold |
| CTC | Cost to Company (total compensation) |
| DSCR | Debt Service Coverage Ratio |
| EBITDA | Earnings Before Interest, Tax, Depreciation, and Amortisation |
| FMCG | Fast-Moving Consumer Goods |
| FSSC | Food Safety System Certification |
| GFSI | Global Food Safety Initiative |
| HACCP | Hazard Analysis Critical Control Points |
| HORECA | Hotels, Restaurants, and Catering |
| IRR | Internal Rate of Return |
| LSM | Living Standards Measure |
| MOIC | Multiple on Invested Capital |
| NPV | Net Present Value |
| SADC | Southern African Development Community |
| SEZ | Special Economic Zone |
| VFFS | Vertical Form Fill Seal (packaging machine) |
| WACC | Weighted Average Cost of Capital |
— End of Business Plan —
Kasi Crisps (Pty) Ltd | Confidential | March 2026
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