South Africa Cattle Premium Company is raising ZAR 220 million in equity to scale a premium steakhouse and franchise hospitality group — built on dry-aged steaks, open charcoal grills and an award-winning wine programme, with flagship restaurants, a central kitchen, catering, retail products and a scalable franchise network, growing toward 40 restaurants, ZAR 1.06 billion of Year-5 revenue and ZAR 242 million of Year-5 EBITDA at a 22.8% margin. Headline revenue and EBITDA are preserved exactly; everything below EBITDA is independently re-derived (component depreciation, 27% SA tax, working capital) with the balance sheet tying to zero every year. This plan sets out the market sizing and competitive positioning, the concept and business model, operations and the central kitchen, the rollout and franchising strategy, brand and loyalty marketing, full financial projections, funding and capital structure, returns and sensitivities, the SWOT and investment thesis and an honest account of the key risks and independent findings. Use the contents below to navigate the plan.

Financial snapshot

Two headline charts from the plan. Full projections and all visualisations are in Section 14: Financial Plan & Projections.