Green Master Vegetables Business Plan — Key Assumptions

Every yield, price, cost, capital and funding assumption behind the model, stated so a funder can test each one independently.

Key Assumptions

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  • 21.1 Production
  • 21.2 Market, cost and funding

21.1 Production

Assumption

Year 1

Year 5

Basis

Hectares under production

8.0

45.0

Expansion gated on confirmed water at every stage

of which tunnels

1.0

4.5

1.5 hectares added a year from Year 3, funded from cash flow

Open-field yield per hectare per crop

24 t

32 t

Improving agronomy, soil analysis and irrigation scheduling

Tunnel yield per hectare per crop

80 t

100 t

Controlled environment; requires the skill the Year 4 gate provides

Open-field crops per year

1.4

1.8

Cropping intensity is as valuable as yield and cheaper to improve

Tunnel crops per year

1.5

1.9

Short-cycle high-value crops under protection

Total tonnes produced

401

3 188

70.8 tonnes a hectare a year by Year 5

Gross margin per hectare, open field

R53 100

The volume base that carries the fixed costs

Gross margin per hectare, tunnel

R1 460 000

27.5 times open field, at 7.1 times the establishment cost

21.2 Market, cost and funding

Assumption

Value

Basis

Share sold via market agents

86.0% falling to 58.0%

The single most valuable commercial project in the plan

Commission and agent levy

12.0% of market-floor value

5% market commission plus a negotiated 7% agent levy against a 7.5% maximum

Direct-channel premium

6.0% rising to 10.0%

Earned by reliability over two seasons, not negotiated in Year 1

Packaging

17.0% of net revenue

The largest single cost line; tonnage-driven and price-insensitive

Transport

12.4% of net revenue

Tonnage-driven; diesel rose 53.8% in the year to May 2026

Fertiliser

11.6% of net revenue

Applied from annual soil analysis rather than by habit

Field and packhouse labour

11.0% of net revenue

Sectoral determination for agriculture

Fixed cost base

R1.13m rising to R5.30m

Falls from 55.0% of revenue to 25.5% as area grows

Owner remuneration

R264 000 rising to R510 000

A real cost, deducted before EBITDA

Total capital deployed

R12.81 million

Capitalised R11.11m, working capital R1.70m

Founder equity

R1.95 million

At inception

Grant funding targeted

R3.50 million

Blended Finance Scheme, Years 1 and 3; competitive and not committed

Loans and facilities

R9.50 million

Seven instruments; see Appendix C

Corporate income tax

27% of taxable profit

Assessed losses under the section 20 limitation; R90 000 arises in Year 5

Next section22. Conclusion